At the Digital Edition of Watches and Wonders Geneva 2021, which opened on April 7th, Cartier is truly presenting everything from popular lineups such as Tanks, Ballon Bleu and Pasha to Cartier Privé, Libre and Fine watchmaking collections. We introduced a variety of new products. Cartier is unparalleled in the Maison encompassing such a scale and spectrum. Among the many notable new products, let’s take a look at the Timeless Icon Tank, which boasts a history of more than 100 years, and the Ballon Blue line, which is particularly popular in Korea.
Created in 1917 by Louis Cartier (1875-1942), the tank became an icon in the history of wristwatches with a bold rectangular case design that foresaw the trend of the Art Deco movement. Inspired by the silhouette of a wheel viewed from above on the French Renault FT-17 tank, the parallel bezels—called Brancards in French or Shafts in English—are a signature that comes to mind when they think of tanks, and have been used for over 100 years. It has been reinterpreted as a design to expand the scope of the collection.
Starting with the first tank fake watches, Tank Normale, Tank Cintrée (1921), Tank Chinoise (1922), Tank Allongée (1922), Tank Tank Louis Cartier (1922), Tank Basculante (1932), Tank Asymétrique (1936), Tank Rectangle (1950), Tank Oblique (1935) Oblique (1963), Tank Arrondie (1970s), Tank Must (1977), Tank Américaine (1989), Tank Française (1996), Tank Divan (1996) Divan, 2002), Tank Solo (2004), Tank Anglaise (2012), Tank MC (Tank MC, 2013), etc. Cartier’s tanks are legendary with avant-garde designs reflecting the trends of the time. I have been taking a hostile move. And starting with the 100th anniversary of the Tank in 2017, Cartier has re-summoned the legacy of the Tank Collection one by one into the current collection, showing off the Maison’s long-standing design heritage. This year, replica Cartier revived the tank must, which was a huge success worldwide from the late 1970s to the 1980s, and organized it into a separate lineup.
Reborn in 2021, the Tank Must inherits the iconic shape and design of Tank Louis Cartier and recalls the identity of the Tank Must in the 1970s, which increased price accessibility, while at the same time showing expandability to embrace the area of the Tank Solo, which is in the process of being discontinued. are giving In the wake of the quartz crisis that struck the Swiss watch industry in the 1970s, Cartier was the first in its collection to offer a tank must watch with a 925 Sterling Silver and yellow gold plate, so-called Vermeil, at a reasonable price. We actively tackled the recession. The result, as we all know, was a huge success. As such, it would not be an exaggeration to say that the Tank Must remains as a representative success story of Cartier, who wisely pioneered the era of crisis, and is perhaps one of the most important tank series ever. The fact that the current situation in which the world is struggling with the Corona 19 and the timing of the re-appearance of Tank Must are in a strange coincidence is surprising to be a coincidence.
The current Tank Must collection, of course, will not be presented in a Vermeil case as in the past. All models are presented with a stainless steel case, and the sizes are also much more diverse than in the past: X-Large, Large, and Small. Also available in large and small versions are parallel shafts set with 42 (0.48 carat) or 40 (0.39 carat) brilliant-cut diamonds in a row. Considering that most of the existing diamond-set models such as Tank Louis Cartier had gold cases, the steel case and original diamond-set configuration would be particularly welcomed by female tank fans.
On the other hand, only the men’s X-Large model is equipped with the Manufacture Automatic Caliber 1847 MC (frequency of 4 Hz, power reserve of 40 hours), and the large and small sizes are equipped with a high-performance quartz movement for both men and women.
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